Influencer PR & Marketing
For brands building visibility through the right voices.
ÉLOR develops strategic influencer campaigns that connect brands with creators whose audiences, influence, and personal brands align with their objectives. From thoughtfully curated PR packages and product gifting to paid partnerships and integrated marketing campaigns, we manage the relationships and creative details that turn brand exposure into meaningful engagement.
Each engagement is tailored to the brand's audience, campaign objectives, and desired visibility.
What This Engagement Includes
Phase I — Influencer Strategy & Campaign Development
Brand and campaign objective assessment
Influencer identification and audience targeting
Influencer tier strategy (nano, micro, mid-tier, and macro)
Creator research, vetting, and brand alignment
Campaign concept development and creative direction
Campaign messaging and content guidelines
Phase II — Influencer Relations & PR Gifting
Curated influencer and creator list development
Personalized influencer outreach and relationship management
PR package concept and presentation development
Custom packaging and product seeding strategy
Gifting coordination and recipient management
Paid partnership negotiation and coordination
Influencer deliverable and content agreement management
Phase III — Campaign Execution & Amplification
Influencer campaign coordination and oversight
Creator briefing and content scheduling
Content review and brand alignment
Influencer posting and deliverable tracking
Campaign communications and creator follow-up
Performance monitoring and engagement analysis
Post-campaign reporting and recommendations
Engagement Structure
Influencer PR & Marketing engagements are structured as individual campaigns or ongoing partnerships, depending on the brand's objectives, campaign frequency and desired level of creator engagement.
Services may include targeted product seeding initiatives, curated PR gifting campaigns, paid influencer collaborations or comprehensive influencer marketing programs.
Investment
Each engagement is custom-scoped based on campaign objectives, influencer tiers, outreach volume, creative requirements and management needs.
A detailed proposal is provided following consultation. Influencer fees, product costs, packaging production, shipping and other third-party expenses are quoted separately.
